Scotland in the world

    National Museums Scotland

    Text / Training /
  • NMS

Lucidity Media was appointed as Script Editor for the National Museum of Scotland in Edinburgh which reopened in July 2011.

The 3-year redisplay project resulted in 16 new permanent galleries with 80% of the objects on show for the first time in the museum’s history.

It was a wide-ranging project and we worked on everything from natural history and geology to Pacific Island cultures and sculpture.


Lucidity Media delivered a bespoke training programme for museum staff before they began writing in earnest.

First, we delivered a series of day-long training sessions focusing on developing the team’s confidence, encouraging them to understand how museum visitors read and use text, exploring text in museums and other settings, and using plenty of practical exercises.

Then, we commissioned a number of published writers to run training sessions, encouraging the curators to think more creatively about their writing. Sessions were run by authors Louise Welsh, James Robertson and Keith Gray, and journalist Thomas Quinn.

Writing and editing

For a year, we worked closely with the curatorial and learning teams, to draft and edit gallery text.

We agreed a clear brief for every graphic text - linking to interpretation objectives, target audience and the gallery plans - before drafting and editing texts, collaborating and sharing ideas at every stage of the process.